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When you’re designing your first website, you’ll probably consider things like the page layout, the copy, and how your customers are able to buy products or convert. Only as a secondary consideration will you think about the colors on your site and how they represent your brand or influence customer buying behaviors.



The truth is, colors are probably more important than you realize. Not only do they have a powerful impact on how people view and receive your brand, they can also make your visitors behave in specific ways. So how, exactly, does color influence these effects, and how can you use this to your advantage?

https://www.websitemagazine.com/blog/the-right-color-choices-for-your-website

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